“Most of our life, both of us have worked in the hospitality industry. It was never in our mind to open an e-shop, let alone a baby shop! We always dreamt about having our own guesthouse somewhere on the coast of the Mediterranian sea. But when our child was born, we realized that the offering for high-quality, yet affordable cloth diapers which are made in the EU are almost non existent in the Baltics. Slowly but surely we grew from Cloth Diapers into a family concept store with a full focus on the Nordic simplicity, high-quality materials and baby and toddler essentials which are made to last..”